A COMMUNICATIONS MAESTRO
Welcome, intrepid recruiter! You’ve stumbled upon the digital lair of Allen Victor, a wordsmith who crafts content that doesn’t just inform, it *convinces*. With a knack for turning complex ideas into engaging narratives, I’m here to make your brand sing (and rank high on Google, of course!).
A clear, persuasive communicator with a background in crafting user-focused, SEO-driven content across blogs, websites, emails, social ads, and corporate messaging. Experienced in tools like WordPress, HubSpot, and GA4. Known for strong skills of conviction, message clarity, and adapting tone across channels. No requirement of visa sponsorship, given that I am a LA-based lawful permanent resident.
WordPress
Google Analytics
Google Search Console
Google Ads
Java
Google Suite
Semrush
Mailchimp
HTML
CSS
JIRA
Camtasia
Figma
Power BI
Tableau
Microsoft Office
Canva
SQL
SimilarWeb
InspectLet
SOAP UI
Postman
Webex
SAP QM
SEO Optimization
Cross-Functional Collaboration
Campaign Management
Performance Reporting
Written Communication
Time Management
Market Research
Project Coordination
Stakeholder/SME Interviewing
Lead Generation
Brand Messaging
Editorial Planning
Technical Documentation
CRM Familiarity
Oversaw content operations and reporting for a leading real estate platform. Improved blog impressions by 38% through effective content management, internal coordination, and SEO enhancements. Supported Google Analytics 4 (GA4) reporting and collaborated with QA and design teams for A/B website testing—gaining exposure to cross-functional communication and campaign calendar management.
Managed large-scale content projects involving landing pages and eCommerce product listings. Maintained organized documentation for each project cycle, while coordinating between marketing, product, and design teams. Used tools like Google Analytics, HubSpot, and Screaming Frog to track project impact.
Balanced multiple deadlines for blogs, social media posts, Google Ads, and newsletters. Regularly generated and maintained performance reports and dashboards. Coordinated with public relations firms and internal stakeholders to organize deliverables and finalize messaging.
Handled high-volume editorial assignments requiring research, formatting, and approval cycles. Maintained a schedule of stakeholder interviews and sourced quotes from external PR contacts. Worked closely with HR and internal teams on company communications and knowledge-sharing resources.
Scheduled interviews, screened candidates, and tracked applicant progress using internal systems. Developed strong documentation and communication skills.
Developed enterprise applications with Java, Spring, JDBC, and SQL. Created internal guides, video tutorials, and training documents. Supported knowledge management and internal learning portals across departments.
- Created the Buyer Guide on the 99acres.com website
- Produced Spring and Java Hibernate-based video content and got it published on the Infosys Internal Learning Platform.
- Participated in ADCOM conferences and seminars.
- Was part of the organizing committee for Channel [V] events in college in 2014.